Looking for resources to encourage conversations in your community? Below are lots of tools and resources to help you – some developed here at The Conversation Project, and some developed in our TCP communities – all available to you for free.
Have a conversation about what matters most to you: Before you introduce this topic to others, we highly encourage you to think about it personally and share it with important people in your life first. The Conversation Starter Guide can help.
Bring TCP into your community:
New! Getting Started Guide for Communities: can help spark ideas about who to engage and how to introduce the importance of conversations into your community. There are many ways to help your community members jump start conversations – no one size fits all. Use what feels right to you in this guide: all of it, pieces of it, whatever works for you. The guide is broken into the following sections to help you where you may need it the most:
- Think about your approach
- Plan your strategy
- Take action
- Planning tools and templates
Types of Community Partners: Types of community partners to consider working with.
Learn from TCP and experienced champions
Upcoming and recorded Community webinars: ideas on how to host a workshop/event, and other suggestions for encouraging conversations about health care wishes through the end of life in your community.
- Making the Most of The Conversation Project Resources and Getting Started
- Community Planning and Sustaining Momentum
- Special Interest Topics (NHDD, respecting wishes and more)
- Speaker Training
Short Community Case Studies: how people are promoting conversations about health care wishes through the end of life in their communities.
- Fidelity’s Journey and One Leader’s Mission to Integrate End-of-Life Conversations into Financial Advisors’ Workflow/Practice
- Integrating End-of-life Conversation Starter Tools into Financial Services Practice: Personal Experience Sparks Passion to Help Others
- Integrating End-of-life Care Conversations into Professional Services Work: Getting Started
- Planning Ahead: One Church’s Journey to Normalizing Conversations about What Matters Most in Life, Death, and Dying
- A Collective Community Approach and Public Campaign: Lessons on Messaging
- In-Hospital Programming with Action-Oriented Goals
- Key Lessons on Engagement: Programming from an Organization Built Through Partnerships
- Engaging Faith Leaders and Other Lessons
- Lessons on Engaging Youth and Faith Settings as Conversation Catalysts
Promote your work to align with TCP’s resources and mission: Use this Branding Guide to learn how, includes directions for editing and co-branding our guides with your organization’s logo.
Host an Event
Organize an event about TCP to gain interest and help spread TCP’s mission:
New! Tips for Facilitating and Teaching about The Conversation Project: This resource shares examples of possible event types, tips and stories from years of experience in the field – from our TCP team members and from hundreds of champions around the globe who have hosted events both virtually and in-person across their communities.
- Possible Event Types (Overview, Conversation Starter Guide Workshop, Train the Trainer)
- 10 Things to Think about When Hosting an Event
- Stories We Use and Share
- Common Discussion Topics
- Additional Resources
Speaker Trainings: A recorded, virtual speaking training session on hosting a workshop.
Coaching the Conversation Guide: A guide on how to facilitate the conversation about care through the end of life among event participants.
Lead a Conversation Starter Guide Workshop:
Below are suggested agenda templates and timing recommendations for facilitating conversations using our Guide.
Presentation Checklist: A checklist of all the things to consider before, during, and after an event.
TCP Standard Slide Deck: A customizable slide deck for a presentation on TCP facilitating conversations using our Guide.
Videos to consider adding to your presentation:
- ABC World News with Diane Sawyer: a great introduction to TCP from Diane Sawyer of ABC World News.
- A Soul Doctor and a Jazz Singer: Dr. Lachlan Forrow, MD, advisor to The Conversation Project, talks about what it means to his patients to have a good day. One terminally ill patient, Dolly Baker, says that for her a good day is one where she is able to sing.
- Practice Makes Perfect: We know that starting conversations about end-of-life care wishes with your loved ones can be hard, and we are here to help. (Spanish subtitles available.)
- Who will speak for you?: Choosing a healthcare proxy/agent is one of the most important decisions you’ll ever make. We’re here to help. (Spanish subtitles available.)
- Don’t Panic — It’s Okay: A Letter to Loved Ones Making Difficult Choices: Dr. Karen Boudreau of IHI reads a letter she wrote to her family to offer guidance in case they ever need to make difficult decisions at the end of her life.
- Alternatively, here is a written copy for you to read: Don’t Panic Letter
- A Family Way: Do your loved ones know what your wishes are? A video funded by the Pennsylvania Department of Aging and produced by the Take Charge Partnership.
- A Friend in Need: Who should make decisions about your care if you are unable? A video funded by the Pennsylvania Department of Aging and produced by the Take Charge Partnership.
Below are specific materials to help reach people where they work, pray, and learn.
Materials for Reaching College Students
- TCP Tips and Resources: a set of resources to support student leaders or others who want to host a TCP event on their campus.
- Let’s Talk About Death by Isabel Merrin: In her TEDxTufts talk, Isabel Merrin tackles ideas about death and dying, and why young people are so afraid to have these tricky conversations.
Hosting and Organizing Events for Employers: Tips for hosting events for employers
- Checklist for Employers: A guide created by C-TAC for employers to support their employees who are caregivers.
Example Training Participation Form (for train-the-trainer sessions): An example of how the East Bay Advance Care Planning Project trained individuals in their community to promote advance care planning.
Print Conversation Starter Guide: we highly encourage you to bring printed starter guides to your presentation. You can download the PDF and print yourself (or at a local printer) or purchase professionally printed copies via our Online Marketplace. The marketplace includes option to co-brand, print in black and white (at a lower cost), and order additional languages.
When the Lights Go Up: a general guide for people to take action after watching a movie or play, hearing a story, reading a book, or listening to a sermon related to advance care planning.
Example Event Flyer: Sample flyer from the team in Central Florida to promote a kickoff event.
Press Release Template: an editable press release to promote a TCP-inspired event.
Invitation to a Training Event Template: Sample language to invite people to a train-the-trainer session.
Track & Evaluate:
On-Site Event Evaluation Form: A form to collect feedback from the participants at the end of your event.
Commitment Cards: Cards to hand out at the end of your event encouraging individuals to commit to having the conversation.
Progress Tracker: a tool for tracking your partners, your activities, and your reach.
Community metric suggestions: Sample measures to collect and assess your engagement efforts.
Promote Your Message
Creative ways to reach and motivate individuals:
- Community Activities to Keep Advance Care Planning Conversations Flowing
- Supporting Your Community Virtually
- 8 Creative Ideas for Spreading the Importance of Having the Conversation in Your Community
- 5 Things We’ve Heard and Things You Can Do to Ensure Sustainability
- The Seven “Spreadly” Sins: Practical tips for successful sharing from the Institute for Healthcare Improvement
Engaging various types of audiences:
- Engaging Faith Communities in Meaningful Conversations
- 6 Resources for Financial and Other Professional Service Organizations
- Tips from the Field: Outreach Tactics
- 10 Resources to Help Reach Spanish-speaking Audiences
- 4 Initial Steps to Understand How to Support Solo Agers in your Community
- Promoting Advance Care Planning: How and Where to Get the Word Out
Jump starting conversations:
- Thoughtful Ice Breakers That Lead to Meaningful Conversations
- Tackling challenges to initiating conversations (Part I): 5 resources to help ease the discomfort and help you start
- Tackling challenges to initiating conversations (Part II): 14 resources to help address personal, cultural or religious beliefs
Advance Care Planning Checklist: A step-by-step guide for advance care planning. Created by Frederick Memorial Hospital.
Offer to Facilitate a Workshop: An editable flyer to propose hosting a starter guide workshop in your community.
National Healthcare Decisions Day (NHDD): A national initiative promoting advance care planning each April, supported by The Conversation Project.
Death Over Dinner: An organization dedicated to encouraging individuals to talk about death by hosting a dinner dedicated to it.
Talking with Your Clients About the Importance of “Having the Conversation” : This short resource outlines WHY you should have this conversation with your clients, WHAT your role is, and WHEN you should have the conversation – and provides a sample script to help you break the ice.
Additional Support & Networking
Sign-up for our Newsletter: Updates, opportunities, resources, and stories that can help you engage your community with The Conversation Project.
Connect with Others: View our Conversation Champions Map to connect with others doing similar work in your area. Join our Conversation Champions Discussion Group, an online community of local leaders who are dedicated to spreading TCP’s initiative to ensure everyone, everywhere expresses their wishes through the end of life.
Contact us: if you have feedback or additional questions email us at firstname.lastname@example.org.